Ascend
801 West Madison Street
Waterloo
WI 53594
United States

Customer Testimonials

Report a concern   April 10, 2026 — Rated 10 out of 10 by M.M. Alter Ego Sports
What do you like about our products and services?

Awesome service and quality products. I have been wowed by sales and service staff.

Report a concern   April 10, 2026 — Rated 10 out of 10 by A.B. Trek Bicycle Boulder
What do you like about our products and services?

Beck Evans was very helpful answering technical suggestions regarding a chainring upgrade that I requested. He ordered the necessary parts and suggested other services that was needed for the bike. Service was prompt and staff was very attentive

Report a concern   April 10, 2026 — Rated 10 out of 10 by C.M.G.A. Trek Sevilla
¿Qué es lo que le gusta de nuestros productos y servicios?

La atención personalizada y un trato tan cercano y directo

Report a concern   April 10, 2026 — Rated 10 out of 10 by A.M. Loom City Cycles
What do you like about our products and services?

Honest, professional and friendly staff that know about bicycles

Report a concern   April 10, 2026 — Rated 10 out of 10 by Dawn Smith Holmes Cycling and Fitness
What do you like about our products and services?

The best customer service I had ever received
I was greeted as soon as I walk in, I was impressed with the wide selection of bikes, and the overall knowledge of the salesman as to what I was looking for, he explained everything to me, I love my bike, I highly recommend anyone looking for a bike to stop here 1st. they have all the accessories you need as well, and even have a service department, they installed everything I wanted on my new bike

Report a concern   April 10, 2026 — Rated 10 out of 10 by Ted Schenk Hardcore Bikes
What do you like about our products and services?

I just recommended a friend to you guys. I was in the store with him this week. And he bought a treck ebike from hardcore.
I am very satisfied with the staff and the service at hardcore. And I will recommend hardcore to anyone anytime.
Thanks for the hold service.
Ted Schenk

Report a concern   April 10, 2026 — Rated 10 out of 10 by D.M. Campus Cycles - Denver
What do you like about our products and services?

Great service and selection.

Report a concern   April 10, 2026 — Rated 10 out of 10 by Scott Schalo The Bike Shop - Redding
What do you like about our products and services?

Best shop in town for sales and service. It's been that way for many years! Wouldn't go anywhere else.

Report a concern   April 10, 2026 — Rated 10 out of 10 by M.T.B. Pedalerie GmbH
Was hat Ihnen an unseren Produkten und Dienstleistungen besonders gefallen?

freundliche Mitarbeiter und sehr kompetent, macht weiter so

Report a concern   April 10, 2026 — Rated 10 out of 10 by Harry and Debby Reece BOONE BIKE & TOURING
What do you like about our products and services?

First class operation. Are always helpful and caring. Been going there for years and plan on going for many years in the future

Report a concern   April 10, 2026 — Rated 10 out of 10 by J.P. Kamikaze Bikes
What do you like about our products and services?

Excellent team at Kamikaze. They are knowledgeable and professional. Always a pleasure to get our bikes serviced here. I have tried other shops. Kamikaze are the best as far as I am concerned.

Report a concern   April 10, 2026 — Rated 10 out of 10 by Bob Heitzler 2nd Avenue Sports
What do you like about our products and services?

Love this shop for all my biking needs. Fast, knowledgeable, friendly and well stocked.

Report a concern   April 10, 2026 — Rated 10 out of 10 by H.T. Criterium Bike Shop - CO (Primary)
What do you like about our products and services?

Repair service was fast and did a good job

Report a concern   April 10, 2026 — Rated 10 out of 10 by G.D. Trek Bicycle Cincinnati West Chester
What do you like about our products and services?

Very reliable bicycle good service

Report a concern   April 10, 2026 — Rated 10 out of 10 by S.S. Gregg's Cycles - Greenlake
What do you like about our products and services?

Friendly and helpful staff.

Report a concern   April 10, 2026 — Rated 10 out of 10 by R.W. Friesis Bikery GmbH
Was hat Ihnen an unseren Produkten und Dienstleistungen besonders gefallen?

Service - Beratung - Mitarbeiter die Ahnung von ihrem Fach haben und sehr freundlich sind.

Report a concern   April 10, 2026 — Rated 10 out of 10 by S.B. Danny's Cycles - Scarsdale
What do you like about our products and services?

Great bicycle tune-ups and great bikes!

Report a concern   April 10, 2026 — Rated 10 out of 10 by C.H. Wheelbase Lake District
What do you like about our products and services?

Excellent service from the workshop

Report a concern   April 10, 2026 — Rated 10 out of 10 by S.M. Colonial Bicycle Company
What do you like about our products and services?

ZERO STATE SALES TAX more than pays for my roundtrip from MA!
Colonial’s Sales & Service Operations are recognized by TREK as “Top In The Cycling Business”.
Great welcoming team members. Definitely give them a try the next time you need a bike, service, or related product.

Report a concern   April 10, 2026 — Rated 10 out of 10 by C.R. Proper Bike Shop
What do you like about our products and services?

Proper Bike Shop are trustworthy and reliable, they will only do what your bike needs and do it to a high standard, I wouldn't take my bikes anywhere else!

Report a concern   April 10, 2026 — Rated 10 out of 10 by Allen Jaffe Village Bike Shop
What do you like about our products and services?

Excellent service,
Excellent staff!
Top notch ownership!

Report a concern   April 10, 2026 — Rated 10 out of 10 by M.W. Landry's Bicycles - Westboro
What do you like about our products and services?

Staff was incredibly friendly and helpful. I am brand new to cycling and they were a huge help and made sure I got the right gear, but was in no way pushy about high-end gear.

Report a concern   April 10, 2026 — Rated 10 out of 10 by S.H. The Broken Spoke
What do you like about our products and services?

Got the bike I wanted at a great price. Staff were helpful and made the process easy for us

Report a concern   April 10, 2026 — Rated 10 out of 10 by Gary Kebschull Trek Bicycle Wilmington
What do you like about our products and services?

Tony and I recently picked up our new Verve+ 3 Low Step e-bikes from the Trek store in Wilmington, Delaware, and we wanted to recognize both Lisa Lee and Connor Durkan for an outstanding experience.

Lisa handled our order over the phone with accuracy and professionalism, and her timeline for delivery and assembly was right on target. When we arrived, she took the extra step to reassess Tony’s frame size, thoughtfully walking him through the pros and cons of medium versus small. Her product knowledge and genuine focus on getting the right fit—not just completing the sale—made a real difference, and Tony ultimately chose the small frame with confidence.

Connor, who assembled the bikes, was equally exceptional. He quickly added mirrors at our request and carefully fine-tuned the seat heights so both bikes felt just right. His enthusiasm, technical expertise, and willingness to help made the final delivery smooth and enjoyable.

What stood out most was how well Lisa and Connor worked together. They supported each other seamlessly, creating a relaxed, customer-focused environment that reflects the values of The Trek Way—treating people right, acting with integrity, and going the extra mile to ensure a great experience.

We truly appreciate the care, teamwork, and professionalism they brought to our visit. It’s why we continue to choose Trek Wilmington.

Report a concern   April 10, 2026 — Rated 10 out of 10 by Gary Pratt Capp's Bike Shop and Fitness
What do you like about our products and services?

good service and good prices!

Report a concern   April 10, 2026 — Rated 10 out of 10 by S.D.P. Earl's Cyclery & Fitness
What do you like about our products and services?

I liked the immediate attention to my 3bike service requests. McGee was personable, knowledgeable, and spot on with estimate for the work to be done.

Report a concern   April 10, 2026 — Rated 10 out of 10 by Harry Mcqueen Trek Bicycle Beverly Hills
What do you like about our products and services?

Great place to shop for bikes and accessories. Friendly staff and an over-the-top maintenance department. It's like being at Cheers, everyone knows you when you come in.

Report a concern   April 10, 2026 — Rated 10 out of 10 by R.E.B. Xabia's Bike - Javea
¿Qué es lo que le gusta de nuestros productos y servicios?

Todos perfecto!!

Report a concern   April 10, 2026 — Rated 10 out of 10 by John Galeoto Trek Bicycle Store of Clermont
What do you like about our products and services?

Top tier bikes, accessories, and components. The sales and service team are friendly and knowledgeable.

Report a concern   April 10, 2026 — Rated 10 out of 10 by A.W. Brielle Cyclery Kids
What do you like about our products and services?

Nice local shop offering a wide range of products and services


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